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It’s not very often that marketing campaigns backfire quite as intensely as
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Recent marketing trends have seen the rise of customer servicing beyond the
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The scientist Robert Cialdini, who pioneered the concept of social proof and
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It is widely thought that this year, the Asia Pacific region will
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Podcasts have the unique feature of being able to be listened to
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Hijacking conversations to create excitement and trends is trendjacking in a nutshell.
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It is the era of meticulous information gathering, but also enhanced privacy.
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It was William Bernbach who once said, ‘If your advertising goes unnoticed,
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Simply put, the Metaverse is the next generation of the internet. The
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Greta Thunberg would be so proud. UK’s Green Party has proposed and
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As the Men’s Cricket World Cup 2023 gets underway, the best teams
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One might have heard of the infamous ‘baby farms’ of the Victorian
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![Etsy, Fable Home, Momofuku Goods: Companies Allow Customers To Opt Out Of Mother’s Day Marketing](https://hypeeconomy.com/wp-content/uploads/2024/07/Featured-image-of-mother-reading-a-Mothers-day-card-with-quotes-from-her-son-300x169.jpg)
Etsy, Fable Home, Momofuku Goods: Companies Allow Customers To Opt Out Of Mother’s Day Marketing
Businesses are always on the lookout for meaningful ways to engage with
![Bumble’s Anti-celibacy Marketing to Coax Women Back Into the Market Freezes Out Their Right to Choice](https://hypeeconomy.com/wp-content/uploads/2024/06/austin-distel-2vCqH34PqWs-unsplash-300x200.jpg)
Bumble’s Anti-celibacy Marketing to Coax Women Back Into the Market Freezes Out Their Right to Choice
It’s not very often that marketing campaigns backfire quite as intensely as
![Fast-Food Restaurants Shift Marketing Priorities Towards Value Promotions Amidst Declining Consumer Purchasing Power](https://hypeeconomy.com/wp-content/uploads/2024/06/fast-food-300x169.jpg)
Fast-Food Restaurants Shift Marketing Priorities Towards Value Promotions Amidst Declining Consumer Purchasing Power
Escalating costs of living are affecting consumers across the U.S., and fast
![What You Need To Know About The Balenciaga Ad Scandal](https://hypeeconomy.com/wp-content/uploads/2024/06/1200x675_cmsv2_f492f962-010f-5174-bec3-8d5864e6dc70-7210464-300x169.webp)
What You Need To Know About The Balenciaga Ad Scandal
In 2022, uproar erupted about a campaign that showed kids clutching teddy
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